7 Mistakes from Eracing (Motorsport Esports) Events
1) Not understanding the objective We’ve seen a rush since mid-2017 for automotive and motorsport linked businesses and organisations...
Wasting an Activation
This weekend I was walking around the “Centre MK” (yes I’m from the land of roundabouts and concrete cows but don’t hold that against me)...
Have you ever wondered who is the fastest in your organisation?
Have you ever wondered who is the fastest driver in your office but never had a race track to find out? Office Grand Prix is a exciting...
Forming Partnerships: Not All About Money
I think that it’s really important that you closely examine why you entered business. Was it for fame, fortune or something bigger? Of...
Add Some Interaction
"What makes a great event? What makes a great exhibition? What do we want at the end to have achieved?" These are always the questions...
There are PROFESSIONAL video game players?
Yes. And it can be quite profitable too. Depending on the game, millions of dollars of prize winnings and sponsorship went to certain...
Engaging with Generation X/Y
We are in an age of technological revolution. Computing power doubles (on average) every two years. Multiple new breakthroughs in...
